The art market had not yet experienced its digital revolution. Until that day of 2021, when NFTs, for Non fungible Token, appeared on your screens. Thanks to this new transaction technology, Beeple, an almost unknown digital artist, became the third most expensive living artist in the world. NFTs promise to revolutionize the art market. More money for artists, fewer intermediaries, and fewer barriers for collectors. Will this digital revolution be virtuous, or will it meet the same fate as many others before it, emptied of their meaning and twisted from their original goals?
52mins
The art market had not yet experienced its digital revolution. Until that day of 2021, when NFTs, for Non fungible Token, appeared on your screens. Thanks to this new transaction technology, Beeple, an almost unknown digital artist, became the third most expensive living artist in the world. NFTs promise to revolutionize the art market. More money for artists, fewer intermediaries, and fewer barriers for collectors. Will this digital revolution be virtuous, or will it meet the same fate as many others before it, emptied of their meaning and twisted from their original goals?
52mins
Ends 30 Sep 2026
Can, Eng
Chi, Eng
Bilingual
Director
Brice Lambert
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